Sign in to get complete results and place requests.
More Results in this column:
More options

Books & Media

library books, videos, journals, microform, local resources

Talk to a Subject Librarian

Linda Hauck

Business Librarian

Related Subject Guides

Business, Management Information Systems, Business Model Canvas
Showing 1 - 20 results of 2,998 for search 'Social media marketing', query time: 0.22s
  1. 1
    Social media marketing : marketing panacea or the emperor's new digital clothes? /

    Social media marketing : marketing panacea or the emperor's new digital clothes? / by Charlesworth, Alan, 1956-

    Published 2018
    Subjects:
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  2. 2
    Social media marketing : marketing panacea or the emperor's new digital clothes? /

    Social media marketing : marketing panacea or the emperor's new digital clothes? / by Charlesworth, Alan, 1956-

    Published 2018
    Table of Contents: “…What is social media marketing? -- 4. Strategic issues in social media marketing -- 5. …”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  3. 3
    Social media marketing : marketing panacea or the emperor's new digital clothes? /

    Social media marketing : marketing panacea or the emperor's new digital clothes? / by Charlesworth, Alan, 1956-

    Published 2018
    Table of Contents: “…What is social media marketing? -- 4. Strategic issues in social media marketing -- 5. …”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  4. 4
    Social media marketing : marketing panacea or the emperor's new digital clothes? /

    Social media marketing : marketing panacea or the emperor's new digital clothes? / by Charlesworth, Alan, 1956-

    Published 2018
    Table of Contents: “…What is social media marketing? -- 4. Strategic issues in social media marketing -- 5. …”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  5. 5
    Social media marketing : marketing panacea or the emperor's new digital clothes? /

    Social media marketing : marketing panacea or the emperor's new digital clothes? / by Charlesworth, Alan, 1956-

    Published 2018
    Subjects:
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  6. 6
    SOCIAL MEDIA MARKETING.

    SOCIAL MEDIA MARKETING. by Edwards, Paul

    Published 2021
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  7. 7
    Social media marketing : promoting your company through viral marketing /

    Social media marketing : promoting your company through viral marketing / by Evans, Liana

    Published 2010
    Subjects:
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  8. 8
    Social media marketing /

    Social media marketing /

    Published 2010
    Table of Contents: “…Introduction to social media -- Key challenges to marketing and engagement -- Using reciprocity -- Social media planning framework -- Social technographic profiling -- Using social proof -- Community ROI -- Using existing social networks -- Classical networking theory -- Facebook marketing -- Setting up your own community -- Storytelling -- Crowdsourcing -- Content creation and sharing -- Decoying -- Atomisation -- Micro-blogging (Twitter etc.) -- Using a simplicity framework -- Monitoring and measurement framework -- Handling a storm.…”
    Call Number: Located:
    Find It
    Online Video
    Save to List
    Saved in:
  9. 9
    Social media marketing : an hour a day /

    Social media marketing : an hour a day / by Evans, Dave, 1956-

    Published 2012
    Table of Contents:
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  10. 10
    Social media marketing : 2015 and beyond /

    Social media marketing : 2015 and beyond /

    Published 2015
    Table of Contents: “…History of social media -- Social media and the age of the customer -- Social media marketing strategy -- Strategy objectives: branding -- Strategy objectives: reputation management -- Strategy objectives: customer service -- Strategy objectives: customer acquisition.…”
    Call Number: Located:
    Find It
    Online Video
    Save to List
    Saved in:
  11. 11
    Social media marketing /

    Social media marketing / by Singh, Shiv, Diamond, Stephanie

    Published 2020
    “…Social media marketing for dummies…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  12. 12
    Social media marketing an hour a day /

    Social media marketing an hour a day / by Evans, Dave, 1956-

    Published 2008
    Subjects: “…Social media Marketing.…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  13. 13
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2016
    Subjects: “…Social media Marketing.…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  14. 14
    Social media marketing : emerging concepts and applications /

    Social media marketing : emerging concepts and applications /

    Published 2018
    Table of Contents: “…Intro; Preface; Part I: Conceptual Issues in Social Media; Part II: Understanding Digital Consumers; Part III: Integrating Social Media into Marketing; Part IV: Social Media Applications and Case Studies; Intended Audience; Acknowledgements; Contents; Notes on Editors and Contributors; List of Figures; List of Tables; Part I: Conceptual Issues in Social Media; Chapter 1: How Social Media Will Impact Marketing Media; Introduction; Social Media: Platforms and Use; Word of Mouth (WOM) Versus Social Media WOM; Emergence of WOM; WOM Marketing: The Holy Grail of Marketing; Who Is in Charge?…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  15. 15
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2016
    Subjects:
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  16. 16
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2016
    Subjects:
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  17. 17
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2019
    Subjects: “…Social media Marketing.…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  18. 18
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2016
    Subjects: “…Social media Marketing.…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  19. 19
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2019
    Subjects: “…Social media Marketing.…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:
  20. 20
    Social media marketing : strategies in utilizing consumer-generated content /

    Social media marketing : strategies in utilizing consumer-generated content / by Moriuchi, Emi

    Published 2019
    Subjects: “…Social media Marketing.…”
    Call Number: Located:
    Find It
    Online Book
    Save to List
    Saved in:

More results from Books & Media

Articles & more

Loading…

Library Website

Loading…

Online Journals

Loading…

Other Libraries

Loading…